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Uncool Sam - ha, well it came from my nephews calling me it, emphasising the pun. But it became an idea, a message to myself to let go. It’s a mantra man, to shed the things that hold you back. Fear, doubt, expectation, comparison, It’s a reminder to  just make shit you like…Make it and share it with people you love and everyone else. In the modern landscape of information and entertainment overload everybody is trying to be cool… Its much harder to be yourself.